Website Shopify Build Visual Guidelines Tone of Voice Guidelines
About the Brand
I Am Heru is an innovative athleisure sportswear brand and inventor of their signature product, the Pharaoh Towel™, their signature hooded sports towel. Through their collections, they offer the style and comfort needed to get moving and stay motivated.
What We Did
The Breathing Disco team built I Am Heru's Shopify website from scratch, writing all brand, product and romance copy after developing both their Visual and Tone of Voice Guidelines.
The Results
Breathing Disco delivered a high-converting, on-brand website for I Am Heru's brand launch in 2023.
